XWD @ MDP jurors Christian Denhart, Eric Lewallen, Marcus Filipovich, Anne Burdick & Maggie Hendrie, announce the awards!
I had a chance to see a video of the XWD awards presentation on the MDP rooftop. I’m not posting it here as it was a private video. I’ll add it if it becomes public. We pretty much know what happened anyway, but what was interesting about this replay was that 3 teams got awards, but only 1 team got Award + Critique: us!
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I think we earn the heart of the audience. We did provide a workable demo and the audiences loves that.
The way we need to improve is to tell a better story. I really enjoy the way Emoty presents, quite logical and they did tell us where the concept came from and what problem it solved.
A great story will make the product more convincing.
I love the design of the badge for the water bottle. Thanks, Glenn~
It looks like a real one that could sale 😛
hahaha – yessy! Compass H2O is the only brand of water I drink now! I keep it fully stocked in the studio fridge! 🙂
Oh, you remind me. We could make more bottles on the demo day 7/17. And hand out to the audiences passed by. They might need some water to prevent dehydration for that busy day ^_^
Yes Sharon, that’s a really great idea. Can we print more of the labels? I actually measured the label from the ones that were on the bottles, but it seems like they might have wound up 1/8″ – 3/16″ short going around. Maybe the file got shrunk in placing from PS to IL or something. Anyway, I guess they just need to be 1/4″ wider.
I can pick up a case of water and we could meetup sometime / someplace and paste labels. And I can bring the tape film gun.
Glenn Zucman and 
Sharon Gong are discussing.
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